Rolex Cellini 5240 Pre-owned Rolex Cellini ref 5240 (2000 – 2001) holds a special place in the Rolex catalog that doesn’t adhere to traditional Rolex design codes. Within the Cellini collection, we often see more refined design elements, sophisticated lines, and remarkable precious metal finishes. The Cellinium ref. 5240 is a newer-model Cellini watch from the mid-2000s. Features include a stunning 35mm round case in 950 platinum and a matching Mother of Pearl dial decorated with a Jubilee Rolex motif and elegant hour markers and hands. The dial also features small seconds, adding even further to its unique design. This example of the Rolex 5240 wears on an elegant leather bracelet. Are you in the market for an affordable platinum Rolex? The Cellinium is the watch to buy.